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    Race Sponsorship Benefits

    We are very excited about your interest in sponsoring the Shoney’s® Family Fun Run. Presented by Shoney’s,® this family-friendly event will include a 5K run /walk, kids’ activities, entertainment and race ceremony. The Fun Festival will feature a Kids’ Zone with FREE activities for the kids, including giant inflatables, face painting, balloon artists, random prize drawings, interactive demonstrations by the Nashville Police Department, exhibitors and much more! This event will be staged outdoors in downtown Nashville, at Woodland Street and Interstate Drive, Nissan Stadium Lot A (adjacent to the Shoney’s Restaurant on Interstate Drive). Complimentary fruit and beverages will be available for run participants at the finish line. During the festival, food and beverages from Shoney’s® will not be sold, instead, donations will be readily accepted and all monies raised will benefit the Nashville Police Support Fund. The 5K run/walk registration begins at 7:00a.m. Come for the run and stay for the fun, which lasts until noon.

    Included for your consideration are:

    • Concept and details about the Shoney’s® 5K Family Fun Run
    • Description of event elements and promotional efforts
    • Sponsor packet

    Concept:

    The Shoney’s® 5K Family Fun Run & Festival is a fun, family-friendly outdoor summer event featuring a 5K run /walk, kids’ activities, family-friendly food and beverages, and a Free Kids’ Zone play area. The estimated attendance is approximately 1500+.

    Promotion:

    Press releases and calendar listings will be distributed to local and regional media. Run information will be displayed throughout all Nashville Shoney’s® locations and on the shoneys.com website. Print and radio advertising will promote race registration and event festivities.


    Marketing Benefits

    Measurable Return on Your Investment Relationship Marketing

    Relationship Marketing

    Nashville is home to many large corporations that see the value in grassroots sports marketing. Sponsorship is another way to maximize your networking circle by partnering with industry leaders.

    Community Relations

    Benefit from the goodwill created by supporting charitable events that encourage a wholesome, healthy lifestyle.

    Qualitative Pay-Out

    Leadership positioning, positive association, community goodwill.

    Employee Impact

    Fosters internal employee wellness, camaraderie and teamwork.

    Sponsorship Levels

    Gold Sponsor $1,500

  • Exclusive sponsor in your specialty or market segment
  • Company name and/or logo displayed on race t-shirt
  • Company name/logo listed on collateral materials
  • Company name/logo included in press release
  • Company listed on Shoney’s® 5K Family Fun Run & Walk website with link to company’s website
  • Distribution of promotional materials in race bags
  • Banner or sign on the race course at one of the mile markers
  • Company recognized during awards ceremony
  • 5 free race entries
  • Table, banner or other presence at the finish line
  • Silver Sponsor $1,000

  • Company name and/or logo displayed on race t-shirt
  • Company name/logo listed on collateral materials
  • Company listed on Shoney’s® 5K Family Fun Run & Walk website
  • Distribution of promotional materials in race bags
  • Company recognized during awards ceremony
  • Distribution of products or services on-site during race and festival
  • Promotional materials in participant bags
  • Bronze Sponsor $150

  • Company listed on Shoney’s® 5K Family Fun Run & Walk website
  • Distribution of products or services on-site during race and festival
  • Promotional materials in participant bags

  • Other Sponsorship Opportunities

    Stage Sponsor (1) - $500

    Be the sponsor of our stage and awards ceremony.

    Water Station Sponsor - $300

    Have your logo displayed at all of the water stations located throughout the route


    Goodie Bag - $75

    Expand your reach and put your product sample directly into the hands of over 500 runners and walkers through our professionally managed Goodie Bag Program. Goodie Bag items are a cost effective way to target sports enthusiasts as well as health and family-oriented consumers.

    Proceeds from the Shoney’s® 5K Family Fun Run & Walk will benefit The Metropolitan Nashville Police Support Fund of the Community Foundation of Middle Tennessee.